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$839,900
3 Beds 3 Baths 2026491 MLS ACTIVE UNDER CONTRACT Status
Your Backyard Oasis Awaits. Discover the perfect blend of comfort, style, and thoughtful updates in this inviting 3-bedroom, 2.5-bath two-story home. From the new front door 2022 to the 2024 refrigerator and induction range, 2026 dishwasher, and 2023 water heater, every improvement reflects pride of ownership. Fresh interior paint, updated hardware, refinished bath woodwork, and numerous refreshes create a move-in ready feel, while the well-maintained furnace and A/C (2013) offer peace of mind. Ideally located near UW–Madison, UW Hospital, Hilldale Shopping Center, Hoyt Park, & downtown Madison. Two off-street parking spots! Relax in the beautifully landscaped backyard with a prairie garden, tranquil water features, and visiting songbirds and butterflies—your own private retreat. Pride of ownership shines throughout!

2638 Mason St, Madison

$850,000
4 Beds 4 Baths 2026512 MLS ACTIVE Status
Experience Luxury living and impeccable updates in desirable Hawk’s Landing! This stunning 4,001 sq ft home sits on a spacious 0.52-acre lot and offers a bright, open feel from the moment you enter the dramatic two-story foyer. Enjoy a remodeled stair banister / cherry hardwood floor (‘22), fresh interior paint, & abundant natural light throughout. The refreshed kitchen (’19) features granite countertops, tile backsplash, custom built-in buffet—perfect for entertaining. The great room with gas fireplace is ideal for gathering, while the private office includes a wet bar for added convenience. The finished lower level offers a serene fitness/dance studio, home theater, 4th bedroom & full bath. Outdoor living shines w/ deck and 20' stamped concrete patio (‘25). Additional highlights, 3-car garage w/Tesla charger, 20' ceiling w/abundant storage, & invisible fence. Major updates: roof (‘25), gutters (‘26), AC (‘21), water heater (‘21), carpet (‘26). It’s move-in ready!

1802 Autumn Hill Dr, Madison

$737,000
3 Beds 2 Baths 2025701 MLS ACTIVE Status
Step into the timeless charm of this beautifully maintained 1930's home nestled in the heart of desirable Nakoma! Rich in character, you'll love the oak hardwood floors, arched doorways, & crown molding accents blending seamlessly with modern updates. The kitchen offers SS appliances including a new gas range/oven & microwave (2026), while the full bath showcases a new luxurious Kohler walk-in shower (2025). All 3 bdrms feature beautiful oak floors, with the 2nd opening to a private deck overlooking the wooded, fenced backyard complete with a patio. Major updates, including low-maintenance Hardie board siding, a new roof (2024) and furnace (2022), provide added peace of mind. Enjoy classic character, modern comfort, & an unbeatable location in one of Madison's most beloved neighborhoods!

4138 Hiawatha Dr, Madison

$600,000
3 Beds 2 Baths 2026312 MLS ACTIVE Status
Welcome to heaven on earth, your private paradise! This lovely home sits on a beautifully wooded lot, nearly an acre in size, and is just minutes from Verona, Madison, favored shopping, restaurants, services and highly coveted Verona schools. Surrounded by gorgeous perennials and a variety of mature trees, it's a luscious space you'll want to make your own. This charming home features large sized rooms, formal dining, a main level bedroom, handicap accessible shower, mudroom and laundry. The living room features a wood burning fireplace, built in shelving, and includes easy access to the spacious deck overlooking the fenced back yard. Want a hot tub? The wiring's in place on the lower deck! Plus, there's an oversized 2 car attached garage, a storage shed and lean to. The front porch views of the garden are spectacular. Come see for yourself! You won't want to miss this one!

2803 N County Road M, Verona

$469,000
3 Beds 3 Baths 2026560 MLS ACTIVE UNDER CONTRACT Status
This 2,498 sq ft. home offering 3-bedrooms, 2.5-baths with a functional layout and plenty of living space. The main level features an open living with a bay window to let the natural light come in. Formal dining area with built-ins, creating a welcoming space for gatherings. The kitchen includes room for a casual dining table and overlooks the backyard. A spacious family room with two fireplaces, large windows, and access to the deck and fenced in backyard providing the perfect place to relax or entertain. Upstairs, you'll find three generously sized bedrooms, including a primary suite with a large walk-in closet and private full bath. A second full bath serves the additional bedrooms. Enjoy the covered front porch and mature trees for that curb appeal. A wonderful place to call home!

2206 Aspen Rd, Madison

$764,999
5 Beds 4 Baths 2026820 MLS ACTIVE Status
Motivated seller, relocating, price reduction. This immaculate colonial 5 bdrm, 3.5 bath, offers over 4100 sqft, plus a full unfinished lower level that includes a bath rough in & an egress window. This open floor plan offers a very large kitchen w/lots of beautiful maple cabinets, walk-in pantry, upgraded GE SS appliances, an oversized island bar & lovely morning room. Open & airy living/family room boosts 18 ft ceilings, walls of windows for great lighting. 1st floor offers a primary bdrm or mother-in-law suite, den/office, large dining rm, laundry; 2nd floor has 4 generously sized bdrms, including a primary suite w/ensuite bath & soaking tub. 3 bdrms have walk-in closets. 2.5 car bump out garage. New landscaping.

517 Buss Rd, Cottage Grove

$645,900
3 Beds 4 Baths 2024945 MLS ACTIVE Status
Exceptional Eagle Trace location directly across from Eagle Trace Park and within walking distance of Pope Farm Elementary, in the Middleton-Cross Plains Area School District. Beautifully maintained 2019-built home features 9-foot ceilings, an open-concept main level, and thoughtful upgrades throughout. Kitchen, dining, and living room with new gas fireplace + new ceiling surround sound flow seamlessly for everyday living and entertaining. French doors open to a dedicated office. Upstairs, the spacious owner’s suite features a tray ceiling, walk-in closet, private walk-in shower, and dual sinks, plus two additional bedrooms and full bath. Finished lower level has 9-foot ceilings, XL family/media room with new surround sound and sconce lighting, workout space, new full bath, and laundry room with convenient laundry chute. Fully fenced backyard features stone patio and cedar garden beds. Prime location near Pope Farm Conservancy, parks, and schools.

10314 White Fox Ln, Madison

$565,000
4 Beds 4 Baths 2026339 MLS ACTIVE Status
Thoughtfully designed and beautifully cared for, this home offers the space, comfort, and flexibility today’s buyers are seeking. The welcoming layout offers an effortless flow between living, dining, and gathering spaces, creating an ideal setting for entertaining or everyday living. Natural light fills the interior while generous room sizes provide comfort throughout. Step outside and enjoy outdoor living with room to relax, host guests, or unwind after a long day. Situated in a convenient location near parks, shopping, dining, and everyday amenities, this property offers the perfect combination of accessibility and a place to call home. Opportunities like this don’t come around often. Schedule your showing today. brand new roof in 2026.

5150 Crescent Oaks Dr, Madison

$525,000
4 Beds 2 Baths 2026201 MLS ACTIVE Status
Motivated Seller! Country retreat with 5.5+ acre spanning two parcels just minutes from golf, shopping, dining, & major routes. This 4-BDRM, 2-bath home offers approx. 1,900 sq ft above grade plus 600 sq ft in the lower level. The main level features an open floor plan with 3 BDRM, hardwood floors, & a beautifully remodeled full bath. Upstairs, the spacious 4th BDRM is currently used as a primary suite w/ a walk-in closet & dual-vanity bath. The updated kitchen offers new cabinetry, solid surface countertops, stainless appliances, center island, & open dining leading to an expansive deck. Fresh paint, solid oak doors, newer front door, roof, & attached 2-car garage. Owners have enjoyed a large garden, hobby farm & hunting with permanent tree stands. Seller states open enrollment to Cottage Grove schools w/ nearby bus access for MG activities. Shed, Garden & Gathering outback are virtual staged proving there are endless possibilities for storage, hobbies, livestock, or workshop space.

4726 Baxter Rd, Cottage Grove

$524,900
3 Beds 3 Baths 2024728 MLS ACTIVE Status
TOUCH OF COUNTRY! HOME ON OVER A 1 ACRE MATURE LOT w/a HUGE 68X22 OUTBUILDING...Bring Your Toys! This Home Features 3 Bedrooms, 3 Baths, Office, Sun Room, Large 1st Floor Laundry & Mud Room + 2 Car Attached Garage + Additional Storage Area! Kitchen w/Tons of Cabinets, Stainless Steel Appliances, Walk-In Pantry + Dinette Area that Opens to Great Room Overlooking Private Mature Backyard! Large Family Room w/Wood Burning Fireplace! Primary Suite w/Double Closets, Remodeled Bathroom w/Huge Walk-In Tiled Shower! Additional Rec Room Area In Lower Level For The Growing Family! 2 CAR ATTACHED HEATED GARAGE + a 2 CAR CARPORT. New Pump & Pressure Tank-2024. New Water Softener-2020. New Furnace & Central Air-2014. New Roof-2008. New Hot Water Heater-2016. Cafe Dishwasher-2023. Newer LPV Flooring in Kitchen and Great Room. Fireplace w/New Insert + Stainless Steel Liner-2024. THIS HOME IS IN THE TOWN OF VIENNA WITH WAUNAKEE SCHOOLS + ONLY 15 MINUTES FROM MADISON AND DANE COUNTY AIRPORT!

4833 Windsor Prairie Rd, Vienna

$680,000
4 Beds 3 Baths 2026327 MLS ACTIVE Status
Nestled between Olbrich Gardens and Lake Monona near the Capital City Bike Trail, this .74 acre lot is a one-of-a-kind within Madison city LImits. The street has a very low car count, and the home sits in a developed, mature area with an incredible lush green backyard that offers rare subdivision potential. The finished LL expands the home's utility with flexible space ideal for a private home office or telemedicine suite, a dedicated gym, media center, or recreation room. Quality finishes and a thoughtful layout provide wonderful family living in Madison, while the expansive, private backyard oasis offers rare outdoor possibilities for gardening or landscaping. Located in a premium, historically in-demand pocket of the city on former apple orchards, this home represents a substantial property for a family to enjoy for years to come.

4207 Bainbridge St, Madison

$445,000
3 Beds 1 Baths 2024525 MLS ACTIVE Status
Don't miss this dream opportunity to live in the historic Marquette neighborhood. 1406 Jenifer Street invites you in through its charming side porch, past beautiful landscaping and a sprawling front yard tree that matches the street's whimsical tone. Inside, you're greeted by a cozy living room and hardwood flooring. The stylish eat-in kitchen adds a pop of color, featuring open shelving and a view to the backyard. Upstairs are three idyllic bedrooms with nicely sized closets and a bathroom with a tub. On warmer days, enjoy the fenced backyard with a natural stone walkway and plenty of greenery. One block from iconic Willy Street and walking distance to the Winnebago/Atwood neighborhoods, enjoy the vibrance of Madison while living here - great shopping, dining, and festivals! Welcome home.

1406 Jenifer St, Madison

$400,000
3 Beds 2 Baths 2025543 MLS ACTIVE Status
Comfort, character, and possibility come together in this inviting home. The living room is filled with natural light and anchored by a cozy fireplace, creating the perfect gathering space. The dine-in kitchen features stainless steel appliances and ample storage. Just beyond, the sunporch offers the perfect spot to relax, while the deck overlooks a large fenced backyard with plenty of room for entertaining, gardening, or play. A versatile flex room on the main level would be a great office or guest space. Upstairs are 3 beds and a full bath, while convenient washer and dryer hookups add everyday practicality. Lower level offers more living space with a retro rec room complete with a bar, plus an additional partially finished area that would make a great home gym, game room, or workshop. Complete with an attached two-car garage, this home is conveniently located near HWY 151, making commuting a breeze, while shopping, dining, and parks are just minutes away. See 3D tour!

1289 Crossing Ridge Trl, Sun Prairie

$490,000
4 Beds 3 Baths 2025920 MLS ACTIVE UNDER CONTRACT Status
Nestled on nearly half an acre in a desirable east Madison neighborhood, this spacious 4-bedroom, 2.5-bath home offers over 2,800 square feet of finished living space with room for everyone. The functional floor plan features generous living and gathering areas, a finished lower level, great for a rec room, home office, gym, or playroom, and plenty of storage throughout. Enjoy outdoor living in the large backyard with space to entertain, garden, or simply relax. The attached 2.5-car garage and mature lot provide both convenience and privacy. Located close to parks, schools, shopping, dining, and easy access to Madison's east side and Interstate system, this home offers the perfect blend of space, comfort, and location. Don't miss your opportunity to make this versatile property your next home! (See Update list for recent updates) Property may qualify for the buyer's closing costs to be covered- see listing Agent for details.

3442 Freedom Ln, Blooming Grove

$799,999
3 Beds 3 Baths 2025727 MLS ACTIVE Status
New Price! Waunakee Schools with Middleton Convenience! Tucked away on a quiet cul-de-sac in highly sought-after Fox Bluff, this beautiful home offers privacy, space, and an unbeatable location. Surrounded by mature trees and tons of green space, the property sits on a huge lot just outside of town. Residents of the Town of Westport enjoy notably lower property taxes while benefiting from an A+ location just minutes from Waunakee, Middleton, and Madison. The backyard is built for entertaining, featuring a huge underground pool with a spacious deck, fire pit area, and large yard. The home's best room is the sunroom overlooking the backyard and surrounding green space. Currently used as a home office and billiards room, this flex space is versatile. Complete with 3 garage stalls, the home includes a rear third stall perfect for a boat, ATV, riding mower, or other equipment you'd like to store separately from your vehicles. With a little TLC this home can be taken to the next level!

3924 S Meadow Dr, Westport

$570,000
3 Beds 4 Baths 2025852 MLS ACTIVE UNDER CONTRACT Status
Price Improved! Come see this home again for the first time! With a newly improved price, professional staging, and fresh updates throughout, this home has an entirely new look and feel. Welcome to this beautifully maintained two-story home in desirable Country Grove Estates on Madison's west side. Offering approximately 2,700 finished sq. ft., it features 3 bedrooms, 2 full baths, 2 half baths, and a versatile floor plan perfect for everyday living and entertaining. Recent updates include freshly painted walls, brand-new carpet, and newly refinished hardwood floors. The main level offers spacious living and dining areas, a cozy family room with a gas fireplace, a bright kitchen with a breakfast area, and a convenient laundry/mudroom. Upstairs, the primary suite includes a private bath with a soaking tub, separate shower, and dual closets. The finished lower level features a rec room, office, and half bath. The home is close to parks, schools, shopping, and dining.

7129 Countrywood Ln, Madison

$1,450,000
5 Beds 5 Baths 2023786 MLS ACTIVE Status
Nestled in the prestigious Blackhawk neighborhood and located in the highly sought-after Middleton School District, this former Parade of Homes residence showcases timeless elegance, exceptional craftsmanship, and high-end finishes throughout. A dramatic two-story foyer with a handcrafted curved staircase welcomes you into a light-filled interior featuring soaring cathedral ceilings, rich hardwood floors, arched doorways, and five fireplaces. The gourmet kitchen offers premium appliances, expansive prep space, a large island, and butler’s pantry leading to the formal dining room. Each bedroom features its own ensuite bath, while the main-level office offers flexibility as an additional bedroom. Floor-to-ceiling windows highlight the stunning living room, and the luxurious primary suite includes a private fireplace and spa-like bath. The walkout lower level features a theater room, recreation space, and fifth bedroom.

9715 Red Sky Dr, Middleton

$565,000
5 Beds 4 Baths 2021815 MLS ACTIVE UNDER CONTRACT Status
Spacious and thoughtfully designed 2-story home offering a highly functional layout and excellent Verona location! The ML features both a welcoming front living room and a cozy fmly room anchored by a wood-burning FP, along with a casual dining area adjacent to the kitchen and formal dining room for hosting gatherings. Upstairs, you'll find 4 generously sized bedrooms, including a spacious primary suite with a large walk-in closet & private bath. The finished walk-out LL expands your living space with a large rec room, 5th bedroom, and 3rd full bath. Enjoy the outdoors from the wood deck overlooking the backyard & picturesque pond, or relax beneath the covered paver patio. Unbeatable location near parks and restaurants, with easy access to Hwy 18!

550 Harper Dr, Verona

$489,900
3 Beds 2 Baths 2025454 MLS ACTIVE Status
Nestled on a beautiful 1.1-acre lot in a peaceful country subdivision, this stunning home has been completely transformed, a rare find in the Stoughton market, offering the space of a country acreage with the peace of mind that comes only with a total, high-end renovation. Step inside to well planned living space with brand-new flooring throughout. The fully remodeled kitchen and island serves as the heart of the home, beautifully complemented by stylishly updated bathrooms. Beyond the aesthetics, enjoy major capital upgrades including a durable new metal roof and a brand-new septic system. Experience the perfect blend of rural serenity, wide-open outdoor space, and neighborhood community—all just minutes from downtown Stoughton and the Madison area. There is absolutely nothing left to do but move right in and enjoy!

2542 Brown Deer Rd, Pleasant Springs

$550,000
4 Beds 3 Baths 2025052 MLS ACTIVE Status
EXTEND SUMMER WITH YOUR OWN POOL! Presenting this classic well maintained colonial in the popular west end of Greentree Neighborhood Association with a gorgeous inground pool! Lots of living space with 4 bedrooms all upstairs, while the first floor offers two living spaces: A large living room with brand new carpeting and a cozy family room at the opposite end with hardwood floors and a wood burning fireplace. In between you’ll enjoy the huge kitchen with granite counters, updated appliances with a work area and large formal dining room. The lower level offers a large rec room, private den and tons of storage including a large workshop area.  The hidden gem is the inground pool which is like your own private oasis. There's a new solar cover, pool motor, cleaning system, alarm and liner all since 2019 so relax and enjoy. Recent updates provide the peace of mind that you are purchasing a home that has been extremely well cared for by the last two owners.

6602 Montclair Ln, Madison

$895,000
4 Beds 3 Baths 2024919 MLS ACTIVE Status
Stunning Pacific Northwest-style new construction home offering customizable finishes & design selections thru-out! Building will begin upon execution of a build contract. Thoughtfully designed floor plan fts. 2,920 sq ft. above grade w/ engineered hardwood floors thru-out the LR, Kit, Din & office. Kitchen offers a large island w/ breakfast bar, Quartz counters, SS appls, spacious pantry, & adjacent dinette. Living room fts. gas fireplace. Access to poured concrete patio off dinette. Upper level incl. carpeted bedrooms, including a spacious primary suite w/ walk-in closet & luxurious en-suite bath w/ double vanity, Quartz counters, soaking tub & separate tiled shower. Convenient laundry on UL. 3-car tandem garage. Opt.l LL finish adds approx. 870 addl' sq. ft. for $75,000. Price is based on current selections & subject to change w/buyer customization. Floor plans available upon meeting with builder. Looking for a different design? Builder can work with you to create your dream home!

10513 Emerald Elm Rd, Madison

$1,375,500
4 Beds 2 Baths 2023806 MLS ACTIVE Status
Rare opportunity to own a piece of local history. Anchored by a farmhouse dating back to approximately 1880, this Farm 88 property offers endless possibilities for a private country retreat, hobby farm, recreational getaway, or future homestead. Several existing outbuildings provide functional space for storage, workshops, livestock, equipment, or creative repurposing. The land features a picturesque pond, partially wooded acreage, and fertile soils ideal for farming, gardening, or agricultural pursuits. Wildlife is abundant, with deer, turkeys, waterfowl, and other native species frequently seen throughout the property. Whether your vision includes restoring the historic farmhouse, cultivating the land, enjoying outdoor recreation, creating an extended homestead or simply embracing the peace and beauty of country living, this exceptional property offers a rare blend of history, natural beauty, and opportunity. 3 separate parcels, can be split, 2 additional residential rights included.

6050 County Road M, Fitchburg

$794,500
3 Beds 3 Baths 2024273 MLS ACTIVE UNDER CONTRACT Status
Nestled among mature trees just a short stroll from the UW Arboretum, this classic 1948 home offers timeless character, an exceptional setting, & the flexibility to enjoy immediately or personalize over time. The vaulted dining/kitchen addition ('05) creates an airy gathering space, while the screened porch invites quiet mornings & relaxing evenings. Southern sunroom is filled w/natural light & cozy den for TV time or reading. Thoughtful updates to major mechanicals (HVAC '24; softener '26 & a maintained generator!) plus main level laundry room make everyday living comfortable & reliable. Outdoor storage beneath the addition +a gardening shed provide room for gear. Conveniently located near the Beltline, elementary & middle schools, plus Nakoma Golf Club's amenities. Move-in ready & priced below assessment, this is a chance to secure an outstanding home in one of Madison's coveted neighborhoods. Welcome!

4214 Mohawk Dr, Madison

$454,500
3 Beds 3 Baths 2024565 MLS ACTIVE Status
HUGE PRICE REDUCTION! MOTIVATED SELLER! NEW ROOF! BRAND-NEW KITCHEN APPLIANCES! Beautifully maintained and move-in ready, this 3-bedroom, 2.5-bath home offers a spacious floor plan and thoughtful updates throughout. The bright, open kitchen features a breakfast bar, pantry, and brand-new Samsung appliances, including a refrigerator, gas range, dishwasher, and microwave. The inviting living room boasts a cozy corner gas fireplace. Upstairs, the vaulted primary suite offers a large walk-in closet and private en-suite bath. The finished exposed lower level provides flexible space for a family room, office, gym, playroom, or hobby area. Enjoy the expanded deck overlooking the nice-sized backyard, main-floor laundry, six-panel doors, and insulated 2-car garage. Furnace replaced in 2019. Conveniently located near parks, schools, shopping, Epic, and golf course. this is an incredible opportunity—don't miss it!

1505 Dayflower Dr, Madison

$849,900
4 Beds 4 Baths 2024497 MLS ACTIVE Status
Escape to 7.73 scenic acres just outside Cross Plains, where beautiful countryside views surround this spacious 2-story home! Plenty of space to enjoy the outdoors, plus room for an approx. 800 sq ft outbuilding off driveway. The updated kitchen is made for gathering with hickory cabinetry, quartz counters, tile backsplash, stainless appliances & an oversized island. A double-sided FP flows into the dining area featuring a gorgeous fieldstone gas FP, built-in cabinetry & doors to the back patio. Relax in the main-floor primary suite with double vanity & jetted tub. Convenient 1st-floor laundry room. Upstairs has 3 bedrooms, full bath & charming window seat. Finished walkout LL adds a large family room, wood-burning FP connected to the HVAC, wet bar, full bath & large storage/utility room. Enjoy the backyard fire pit & fenced garden. Fresh paint, newer carpet, furnace & water heater. Shared driveway snow removal approx. $500/yr. Privacy, space & views—all just minutes from Cross Plains!

5323 Otto Kerl Rd, Berry

$399,500
3 Beds 2 Baths 2024186 MLS ACTIVE Status
Welcome home to this beautifully updated gem at 616 Page Street in Stoughton with rare rent to own option or seller financing option! This move-in ready property blends modern upgrades with classic charm. Step inside to find fresh finishes, updated flooring, and a bright, inviting layout designed for comfortable everyday living. The refreshed kitchen offers stylish cabinetry, modern fixtures, and great functionality, while updated bathrooms provide a clean, contemporary feel. Spacious living areas create the perfect setting for relaxing or entertaining. Outside, enjoy a manageable yard ideal for gardening, pets, or summer gatherings. Conveniently located near parks, schools, and downtown Stoughton amenities, this home offers both comfort and convenience. With a newly waterproofed basement it makes this a perfect opportunity for buyers seeking updates, value, and a welcoming place to call home!

616 S Page St, Stoughton

$559,900
4 Beds 4 Baths 2023699 MLS ACTIVE UNDER CONTRACT Status
Feel right at home when you enter this meticulously maintained 4 bedroom home in Sun Prairies desirable Liberty Square! Upon entry be delighted by beautifully updated LVP floors & open/airy floor plan featuring your eat-in kitchen with all high end appliances, new granite counters, sleek tile backsplash & breakfast bar/island with sight lines to the dining area w/ walkout the fenced yard w/ large stamped concrete patio w/ fire pit & pergola. Making for the ideal place to enjoy outdoor dinners. Spacious living room w/ cozy stone surrounded gas fireplace. Upstairs find 3 beds including the owners suite offering its own private en-suite bath & walk-in closet. Plus convenient upper level laundry. Tons of additional space to relax in the finished lower level w/ family room w/ kitchenette & Sonos surround sound, 4th bed & full bath! Large front covered porch looking out over your quiet neighborhood. Just minutes to parks, restaurants and all Sun Prairie has to offer. Don’t miss out!

1366 N Pine St, Sun Prairie

This information, provided by seller, listing broker, and other parties, may not have been verified. Copyright 2026 South Central Wisconsin MLS Corporation. All rights reserved. IDX information is provided exclusively for consumers' personal, non-commercial use and may not be used for any purpose other than to identify perspective properties consumers may be interested in purchasing.